termspec Says:

Jan 30, 2012 - Useful advice we should all be following.

IamStevenVargas Says:

Jan 30, 2012 - Love the idea of using colors as a branding technique. That comes in handy with online marketing when you are doing video interviews, especially...

RebeccaHappy Says:

Jan 30, 2012 - think about the colours of big brands..MacDonalds,chicago bears,American Airlines, Mari SMith, Facebook...they all do colour branding,,even fonts are important.They work on us subliminally.

RebeccaHappy Says:

Jan 30, 2012 - apparently, there are many many who do not but it is the basis of best marketing practice..So many people just answer ...my ideal customer is everybody. :-)

RebeccaHappy Says:

Jan 30, 2012 - I would bet it totally aligns with some of what you teach.

goodfinancialcents Says:

Jan 30, 2012 - Great demo. Online interviews are very fun!

klimadesigngroup Says:

Jan 30, 2012 - priceless

klimadesigngroup Says:

Jan 30, 2012 - Orange is known by color experts as color that tells the viewer "this is approachable, this is for everyone". That is why Home Depot is orange. .

SpiceUKMovies Says:

Jan 30, 2012 - Greatinfo Rebecca, some great ideas here, thanks!

ThatInterviewGuy Says:

Jan 30, 2012 - Great tip that the message you create has to be focused on "What's in it for me" for the person watching/listening to that message. Thanks for sharing!

RebeccaHappy Says:

Jan 31, 2012 - I never knew that!!! do you think it is because it is a fun happy colour?

RebeccaHappy Says:

Jan 31, 2012 - what is the colour of SPICE Dave ?

RebeccaHappy Says:

Jan 31, 2012 - I bet you do this intuitively now that you interview all the time... having to draw out what is best and most interesting to your listeners.

WealthWithVitoria Says:

Feb 1, 2012 - What a GREAT Interview Rebecca! I see we are in the same field :) She's got great points. Identity your audience is so important. Having that, everything else falls in place. Good job! Vitoria

localottawabusiness Says:

Feb 1, 2012 - I wonder if she picked the colour orange because it meant something to her target market.

BethesdaBuzzTV Says:

Feb 1, 2012 - love the orange gals ...great interview.

EternalAdvertising1 Says:

Feb 1, 2012 - Great steps to work from. I see too many people try to hit too broad a market and end up with an ineffective campaign. Good interview.

RebeccaHappy Says:

Feb 1, 2012 - I am still surprised when I hear experienced business owners tell me that their market is everyone.

goodfinancialcents Says:

Feb 3, 2012 - Great steps! Very important information for basic marketing!

mikewattstv Says:

Feb 3, 2012 - Rebecca, completely enjoyed the interview. Thanks for sharing!

greenlightcoach Says:

Feb 4, 2012 - Great Demo, Rebecca. I haven't used visual interviews like this and would like to learn more about the process. I've always interviewed people by phone. I think visual is even more effective!

RebeccaHappy Says:

Feb 4, 2012 - there are a couple of really easy software tools to get depending on if you are on MAC or PC..the one I used in demo mode is for MAC and is under $20.

RebeccaHappy Says:

Feb 4, 2012 - @WealthWithVitoria you may want to get her 148 ways book... very worth it. @3stepmarketingpro

RebeccaHappy Says:

Feb 4, 2012 - you probably want to pick up her book then...it is a fantastic resource

RebeccaHappy Says:

Feb 4, 2012 - yes and if we don't follow the basics it will bit us. It is amazing how many businesses big and small who forget or just don't know